This includes a shift in mindset across global and local teams, implementation of strong processes, country support for campaigns execution and enablement with digital marketing tools. As the industry gradually shifts from traditional to more digital marketing approaches, this role will play a crucial role in achieving our business goals and objectives by supporting this transformation within Syngenta. Together with the Digital Marketing team and key global and local stakeholders, the Digital Marketing Campaign Specialist manages marketing processes and practices to reach business goals by using digital technologies and channels.ĭigital marketing is a key success factor for our company's future. In addition, she/he is responsible for leading, guiding and training digital marketers and other individuals across the organization and scale capabilities. This includes experience working with Analytics, SEO, Paid Media, Content Management, Lead Management etc. She/He will have many years of experience working with performance marketing and planning and running digital marketing campaigns.
The person helps global and local teams with their Digital Marketing campaigns and activation plans, including campaign design, build, preparation, execution, and evaluation. The Digital Marketing Campaign Specialist’s role is to design, create, and deliver digital marketing campaigns and improve activation processes to support expansion and growth of Syngenta’s services and products.
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